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may 2009  vol. 22 • no. 5

Committed to providing information and strategies to help sell more product, enhance business efficiency, and increase profits for supermarket and mass-market florists.
 
 FEATURES

STORE PROFILE
Downtown goes upscale
Floral helps set the tone at the new Cosentino’s Market in Kansas City.

Super Floral Show sneak peek
Look for this exciting array of new and favorite products on display in Atlanta.

The show changes with the times
A new education format and extended floor hours are among innovations that are aimed at maximizing The Super Floral Show’s value for attendees.

Tool time
Tips for sharpening and maintaining knives, scissors and more, to extend their life and make them safer to use.

THANKSGIVING PLANNER
Six months out: Time to order
The turkey takes the spotlight in a display of traditional harvest elements.
 



May 2009
 
 DEPARTMENTS

perspective
The Lipstick Effect

calendar
Merchandising ideas and planning tips

industry talk
Delivering profits

merchandising merit
A Father’s Day to remember

hot options
Garden flowers

design of the month
Garden basket

workbench basics
Packaging personal flowers

cut flower of the month
Peony

blooming plant of the month
Azalea

bulletin board

classifieds

ad index/editorial source guide

critical mass
Your show strategy

 

Super Floral Retailing • Copyright 2009
Florists' Review Enterprises, Inc.