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STORE PROFILE
Legacy of floral success
Nearly 60 years after first offering flowers,
Save Mart continues to wow customers with top service and
selection.
The state of
the industry
Is the recession over or not? And what effect has
it had on our industry? Stan Pohmer provides his annual analysis
and looks at the year ahead.
Valentine’s
Day creativity
Floral departments demonstrate their salesmanship
in these entries to the 2009 “Merchandising Award of Excellence”
contest.
Reaching the
new generation
Tips and insights into marketing floral products
to a new group of young consumers.
New
poinsettias for the 2010 holidays
Rich reds and vibrant alternatives will excite
customers next season.
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January 2010
perspective
In praise of praise
calendar
Merchandising ideas and planning tips for the
next six weeks
industry talk
Category management
hot options
Red roses for Valentine’s Day
design of the month
Get wired
workbench basics
Easy does it
cut flower of the month
Queen Anne’s lace
“merchandising award of
excellence” entry form
new products
bulletin board
classifieds
ad index/editorial source guide
critical mass
Valentine success
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